Swirled All the Way to the Shrub
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Shrubbery, Episode Eleven

by Richard Wilson | May 15, 2019 | Diffusion Theory, Fashion, Prohibition, Prohibition fashion, The Shrub

Obsidian MacAdoo is a poetess, and she wrote the terrifying yet compelling Green Cackles at Dawn. Diffusion of Innovations research informs us that far more than half of humanity is afraid of standing out. Uppermost in the minds of so many of us is the...

Shrubbery, Episode Eight

by Richard Wilson | May 15, 2019 | Bespoke capitalism, Prohibition, The Shrub

Somewhere in all his writings Seth Godin asserted that businesses–and I assume he meant local, bespoke, non-corporate ones–have only two pathways to success: (1) Delight people, and (2) Solve their problems. The more interesting the problem, the better. In...
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